Congratulations to Model Dealer of the Year: Erickson Custom Operations

Jenny Phillips, Director of Marketing • December 5, 2022

In 2007 Jim Erickson and his wife, Darcy, started Erickson Custom Operations in Colgate, ND. In 2018 they were introduced to Aqua-Yield in the Dakotas and Minnesota. From there ECO took off with no signs of slowing down. They are driven by their desire to help growers increase yields sustainably through education and the use of crop input technologies.

Last year they received the Brand Champion award. This year we are excited to award them our most prestigious award: Model Dealer of the Year.

The Model Dealer of the Year exemplifies what it takes to be a successful Aqua-Yield Dealer. This award is based on actions, not volume. A model dealer is one that actively promotes the Aqua-Yield brands, provides marketing access for testimonials and promotes Aqua-Yield outside of their normal footprint by adding sub-dealers and other influencers. The Model Dealer is team driven; the promotion of Aqua-Yield is companywide with Aqua-Yield being a key focal point of the dealer’s overall growth strategy.

Congratulations to the Ericksons, for not only achieving over 1M in sales over last year, but your continued drive, dedication and passion for achieving solutions through our nanoliquid technology.

https://www.ericksoncustomoperations.com

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Joel Mahin Promoted to Director of Central Region Sales

By Marketing • July 8, 2026

Nano-Yield® would like to congratulate Joel Mahin on his recent promotion to Director of Central Region Sales. Joel’s extensive background in agriculture has given him the valuable knowledge that he brings to work every day. He has experience in production, retail, distribution, agronomy, product development, and sales. As he completes his third sales season at Nano-Yield®, Joel continues to exceed expectations and contribute to the overall growth and success of his distributors, dealers, and growers. Joel started at Nano-Yield® as a Regional Sales Manager, covering Nebraska, Kansas, and Oklahoma. While these states remain part of his territory, Joel is now stepping into the role of Director of Central Region Sales. He will serve as a manager to Regional Sales Managers who cover the Iowa, Illinois, Missouri, and Arkansas regions. Joel said that bringing affordable products that work to the market is what motivates him every day. He wants to help growers succeed while contributing to the growth of his distributors and dealers. Joel hopes to pass on his knowledge and view of the business to the next generation. He said that the thing he enjoys the most about working for Nano-Yield® is the family atmosphere. When asked about his new role, Joel said the following: “I relish the challenge. I’m not done growing in Kansas, Nebraska, and Oklahoma. I want to take the model that I started in those three states and spread it to the other areas. There’s still room to grow — we’re not done yet.” Joel is known for his positive attitude, contagious energy, and ability to motivate others around him. When Joel is around, his peers know it’s going to be a fun and successful day. Mark Mitchell, Nano-Yield® Director of Sales U.S., said, “Joel earned this promotion through hard work, excellent sales numbers, and his team respects him and they trust him.” He added that Joel truly cares about his customers. He is a great team player, works well with others, and knows how to get the most out of his team. He’s selfless and all about Nano-Yield®. Landon Bunderson, Nano-Yield® CSO, said, “Joel always leads by example. He sets the tone for how to treat a customer and how to be successful.” We look forward to seeing what Joel accomplishes in his new role and are excited for the years to come. From everyone at Nano-Yield®, congratulations, Joel!